Effective Date: June 23, 2026
This Cookie Policy explains how Tru-Tex Sanitation (“we,” “us,” or “our”) uses cookies and similar technologies on our website, the categories we use, the third-party tools that set them, and how you can manage your choices. Read it together with our Privacy Policy.
What Are Cookies and Similar Technologies?
Cookies are small text files stored on your device when you visit a website. We also use similar technologies, including:
- Pixels and web beacons — tiny snippets that record actions and help measure advertising;
- Tags — code (managed through a tag manager) that loads other tools;
- Local storage — data saved in your browser to support site features.
We refer to all of these as “cookies” in this Policy.
How We Use Cookies
- Essential — needed for the website to function, such as navigation, security, and submitting forms. These cannot be switched off in our systems.
- Performance & Analytics — help us understand how visitors find and use our site so we can improve it.
- Functional — remember your choices and support features such as forms and live chat.
- Advertising & Targeting — help us measure and deliver relevant ads and understand which campaigns bring customers.
Third-Party Tools We Use
We use the following third-party services, which may set their own cookies. Each is governed by that provider’s own privacy policy:
- Google Analytics — measures site traffic and how visitors use our pages. See Google’s Privacy Policy.
- Google Tag Manager — manages and deploys the tags and tools on our site. Tag Manager itself generally does not set cookies, but it loads tools that do.
- Meta Pixel — measures and helps deliver our advertising on Facebook and Instagram. See Meta’s Privacy Policy.
- Go High Level — powers our forms, live chat, and lead follow-up, and helps us see which sources generate inquiries. See HighLevel’s Privacy Policy.
We may add or change tools over time and will update this Policy accordingly.
Cookies We Use
The table below lists common cookies used on our site. Names and durations are set by the third-party providers and may change without notice.
| Cookie | Provider | Purpose | Type | Typical Duration |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique visitors | Analytics | 2 years |
| _ga_* | Google Analytics | Maintains session state (GA4) | Analytics | 2 years |
| _gid | Google Analytics | Distinguishes visitors | Analytics | 24 hours |
| _fbp | Meta Pixel | Identifies browsers for ad delivery and measurement | Advertising | ~3 months |
| fr | Meta (Facebook) | Ad delivery and retargeting | Advertising | ~3 months |
| Container / tag cookies | Google Tag Manager | Loads and manages other tags and tools | Functional | Varies |
| Session / attribution cookies | Go High Level (LeadConnector) | Forms, live chat, and lead attribution | Functional / Marketing | Session to ~1 year |
| WordPress / WS Form | Tru-Tex Sanitation | Core site functions and form security/sessions | Essential | Session to 1 year |
Your Consent and Choices
By using our website you agree to our use of cookies as described in this Policy, except where your consent is required by law. Where consent is required, we will ask before setting non-essential cookies (for example, through a cookie banner), and you can change your choices at any time.
How to Manage or Opt Out
- Browser settings — most browsers let you block or delete cookies in their privacy settings. Blocking some cookies may affect how the site works.
- Google Analytics — install the Google Analytics Opt-out Browser Add-on.
- Meta ads — adjust your Meta Ad Preferences.
- Interest-based ads — use the DAA or NAI opt-out tools.
Do Not Track
Some browsers offer a “Do Not Track” signal. Because there is no common industry standard for responding to these signals, our website does not currently respond to them.
Changes to This Policy
We may update this Cookie Policy from time to time. The “Effective Date” above shows when it was last revised.
Contact Us
Tru-Tex Sanitation
1864 County Rd 105, Devers, TX 77538
Phone: 936-548-9300 (office) · 936-548-9388 (sales)
Email: caseyestes1684@icloud.com